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LBC

Leading Britain's Conversation

What frequency is LBC broadcasting on?

97.3 FM, DAB Digital Radio on the Digital One mux (11D)

What can I hear on LBC?

News, Talk, Phone-Ins, Politics, Current Affairs, Live Events

Where is LBC located?

London, UK

How can I contact LBC?

your message to 84850

Who is LBC owned by?

LBC is owned by Global Media, and its studios are within Global's Head Office at 30 Leicester Square, London. The station has changed hands a number of times, particularly from the late 1980s until 2007. Reasons for name and company changes included bankruptcy, re-evaluation of assets and mergers.

LBC started life solely in London but syndicating news bulletins to other commercial radio stations. The station launched on Monday 8th October 1973, as LBC, the London Broadcasting Company. During the 80s, the station underwent many changes as part of take-overs. Changes included changing the name of the station briefly to LBC Crown FM and London News Radio. LBC itself was brought back in 1996. In 2007, Global acquired LBC and has owned it ever since.

The station used to be broadcast in London only, using the 97.3 FM frequency. In 2006, Chrysalis (owners at the time) rolled out availability of the station to some other parts of the UK via DAB Digital Radio (using the MXR multiplexes). This would carry the London feed for the station, but occasionally opt-out for regional news and information. October 2012 saw the station leave the DAB network, but they came back in 2014 with a new jingle, slogan and national UK coverage using the Digital One multiplex, which is still in use today.

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About this station, and our review.

LBC broadcasts on 97.3 FM in London and on DAB Digital Radio around the majority of the UK. It provides a platform for listeners to call in and discuss or debate current affairs from the UK and the rest of the world. It recently provided award-winning coverage of the Brexit negotiations and terrorist attacks in London.

Along with giving listeners a place to vent their frustrations on topics of the news, they host high-profile guest presenters, the most contriversial being Nigel Farage (the now defunct Brexit Party), prolific opinionated Katie Hopkins, and members of Parliament. LBC is also responsible for producing some of the greatest names in media, including James O'Brien and Nick Ferrari.

LBC is owned by Global, which also owns Heart, Smooth Radio and Capital.

Radio Station Rating: Grey star
The target audience for LBC are business owners and people who want to be updated on news, business and travel, with emphasis on people that work and/or live in the city of London. They do try to balance opinion on the station with different views on politics, for example. They alternate views of callers to promote balance and keep the conversation going throughout the show. It's particularly comical when a caller reaches the show with a flawed point of view, where the presenter then disects their argument and basically makes the caller see that their argument was insufficient. James O'Brien is infamous for this. When an event is unfolding, LBC has fantastic coverage of it with in-depth analysis and commentary.

Shows & Presenters: